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Europanel is the strategic partnership of consumer behaviour experts across the globe.
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Grocery price inflation is a hot topic but how is this playing out at the category level?
And are price rises by category consistent across the different players?
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Category innovation down
As the Covid-19 pandemic continues many households have changed their shopping behaviour to cope with the situation. But what about supplier activities? Today we examine innovation.
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How are product categories faring in this period of high inflation?
Although values compared with 2021 do not reflect the rises in price, long term trends remain strong.
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How are the current inflationary pressures impacting the global grocery market?
And how are the online and Discounter developments impacted channel trends in Europe?
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Sustainability is increasingly front and centre for the growth strategies of FMCG brands.
Provided in partnership between Europanel, Kantar and GfK, WCWD reveals the direct link between sustainability concerns and purchase behaviours.
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04.10.22
Kantar Global Issues Barometer wave 3
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Join Kantar experts in a webinar where they will share the latest finding from Wave 3 of the study and reveal how people around the world are feeling now.
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27.09.22
Green ambitions, golden opportunities
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Sustainability in times of instability
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15.09.22
Changing values, nimble brands
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Adapting along with the consumer.
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Leveraging personal values to create opportunities.
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KANTAR’s Inflationary Divide Report:
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Four key takeaways for FMCG brands and retailers to retain and grow their shopper base.
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- Curate bespoke strategies
- Stop the compromise or be the compromise
- Differentiate not discount
- Stay true to the principles of growth.
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FMCG Barometer Report
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The full report is available to our subscribed clients using their login credentials.
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