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Europanel is the strategic partnership of consumer behaviour experts across the globe.
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Our third entry on growth between 2019 and 2023
Brand performance in different category types and for different brand ranks
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Growth 2019-2023
What distinguishes winners from losers in this high-inflation and Covid-19-impacted period
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Growth patterns and drivers: what worked over the past five years?
Patterns throughout the Covid-19 years largely match pre-Covid-19 learnings.
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Innovation matters
Winning brands are more active and get more from their launches.
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How much change is there anyway?
A look into the stability of consumer choices and brand momentum.
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The comeback of Mini-Meals: Snackification in the Out-of-Home market.
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Our eating culture has changed dramatically in recent years. Snacks are no longer just small nibbles for in-between meals, but have developed into fully-fledged Mini-Meals...
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FMCG Barometer Report
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The full report is available to our subscribed clients using their login credentials.
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Kantar
Decoding wellness
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How are mental and physical health needs re-shaping habits around the world? Kantar's Who Cares? Who Does? 2024 Report
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YouGov
Health webinar
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- How the state of consumer health influences lifestyle concerns and actions.
- The three Health shopper segments: Health Actives, Health Moderates and Health Passives.
- What shoppers expect from retailers and manufacturers in terms of health and wellbeing.
- The complexity behind health preferences and the categories and brands making it into the Health Actives' baskets.
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Europanel
Health Edition: 10 Things to Know
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For 90% of the global population it is key to prioritise personal wellbeing. However, only 56% of shoppers feel good about their mental and physical health: there’s a say-do gap which represents a big opportunity for brands.
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YouGov
Consistent excellence
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CPS-GfK/YouGov have finished transitioning their brand to YouGov. During the recent months, providing the same exceptional service as before, our teams have already been working as a part of the global data expert, YouGov.
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Now we have moved our CPS-GfK web content to YouGov too.
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