Join us for our upcoming webinar on Wednesday 15.02.2017 at 13:00 (CET)
In this webex we share an overview of FMCG developments in Europe and internationally during 2016.
In addition, we present findings on category growth and its drivers and discuss recent insights from our BG20 project on sources of brand growth.
Key questions we will answer:
- How has FMCG fared in 2016?
- What drives category growth?
- How do loyalty, penetration and frequency relate to brand growth?
Richard Herbert, Global Insight Director, Europanel
Oliver Koll, Strategic Insights Consultant, Europanel
Register your attendance