Brand Portfolio Analyses
Thursday 18.06.2020 at 13:00 CET (12:00 GMT)
Duration 60 minutes
Presenting new insights based on our global BG20 database, we will focus on preliminary learnings regarding portfolio strategies of manufacturers and the incidence of brands playing within one category only, multiple categories or countries or even across categories and countries.
Richard Herbert, Robert Wade, Oliver Koll, tbd