Europanel Webinar – May 25th 2023
Thursday 25.05.2023 at 13:00 CET (12:00 GMT)
Duration 60 minutes
Topic A: The New Consumer Normal
In this session Richard Herbert will share the most recent developments in grocery buying across the globe. Two pandemic years and more than one year of much higher than usual inflation in most countries certainly did change behaviors – but how much really and how persistent? Richard will provide an appraisal of the grocery landscape at the start of 2023 and show what has and what has not changed over the past five years.
Topic B: Understanding Retailer Growth
Fuelled by our massive BG20 database – covering household choices in more than 80 categories across 30 countries over ten+ years – we shift our perspective: After sharing 100s of insights regarding the growth of brands our 2023 focus is retailer growth. We will share preliminary learnings how retailers are able to grow their category share – and then solicit feedback which questions the audience would like us to investigate in more depth.
Global Insight Director, Europanel
Professor of Marketing, University of Innsbruck